Introducing our FW25 Pins

Each season brings its own rhythm. Its own colors, textures, questions. And with each turn of the wheel, we return to something we’ve grown to love deeply: our tradition of creating pins - small, wearable tributes to the values that guide us and the women who embody them. This season, as part of our Rooted Courage journey, we bring you a new set of five.

We could have chosen ten. We could have chosen a hundred. In truth, we could name thousands of women who move us - women who planted trees, changed laws, wrote truth, saved lives, or simply stood tall when no one else dared to. But for this collection, we chose these five. Women whose stories are woven with courage - not always loud, but always lasting.

Here they are:

• Ona Šimaitė – the Lithuanian librarian who risked her life to rescue Jewish children during the Holocaust. She was later named Tautų Teisuolė—Righteous Among the Nations.
• Frida Kahlo – for the courage to be fully, fiercely herself. To turn pain into color. To create beauty from the broken.
• Wangari Maathai – the first African woman to receive the Nobel Peace Prize, and a living reminder that planting trees also plants justice.
• Jane Goodall – for listening to the Earth with reverence, for dedicating her life to understanding, protecting, and believing in the wild.
• Rosa Parks – for the courageous refusal that sparked a movement. For sitting down so others could stand tall.

Each pin is small in size but rich in meaning. A simple way to carry their stories into your day - on a coat, a collar, a scarf, a memory. A reminder that courage doesn’t always look like a shout. Sometimes, it’s just a woman walking forward anyway.

We hope you’ll find something of yourself in their stories. And we hope, as always, that these little pieces become part of yours.

With love,
Your Son de Flor Girls